The Science Behind Joico Purple Shampoo: How it Works and Why it’s Effective

Joico Purple Shampoo has gained immense popularity in the hair care industry due to its unique ability to combat brassiness and provide a cool-toned shade to blondes and gray hair. But have you ever wondered what makes this purple shampoo so effective? In this article, we will dive into the science behind Joico Purple Shampoo to understand how it works and why it’s so effective.

Joico Purple Shampoo, like any other purple shampoo, contains purple pigments that act as color correctors. These pigments help neutralize unwanted yellow and orange tones that often appear in blonde or gray hair. This color correcting ability is rooted in color theory and the understanding of complementary colors.

Complementary colors are pairs of colors that, when combined, cancel each other out. In this case, purple is the complementary color to yellow and orange. By applying purple pigments to the hair, the purple shampoo works to counteract the warm tones, effectively restoring the hair’s cool-toned appearance.

The effectiveness of Joico Purple Shampoo can be attributed to its carefully formulated ingredients. The shampoo is typically enriched with ingredients such as violet leaf extract, silk amino acids, and blue malva flower extract. These ingredients not only enhance the color correcting properties but also provide nourishment and hydration to the hair.

Violet leaf extract, for instance, offers antioxidant properties that protect the hair from environmental damage, while also soothing and moisturizing the scalp. Silk amino acids, on the other hand, help strengthen and repair damaged hair, leaving it smoother and more manageable. Blue malva flower extract, known for its brightening effects, enhances the cool tones in the hair, giving it a vibrant and fresh appearance.

When using Joico Purple Shampoo, it’s important to understand that the purple pigments are not permanent. Regular use is necessary to maintain the desired results. The frequency of use depends on individual hair types and the level of brassiness or warmth present. It is recommended to start with once or twice a week and adjust as needed.

Now that we understand the science behind Joico Purple Shampoo, let’s answer some common questions to further clarify its efficacy and usage.

1. Does Joico Purple Shampoo work on all hair types?
Yes, Joico Purple Shampoo can be used on all hair types, especially those with blonde or gray hair prone to brassiness.

2. Will Joico Purple Shampoo stain my hair purple?
No, when used as directed, Joico Purple Shampoo will not stain your hair. The purple pigments are designed to neutralize brassiness, not dye the hair purple.

3. Can I use Joico Purple Shampoo every day?
It is not necessary to use Joico Purple Shampoo every day, as the pigments can build up over time. Start with once or twice a week and adjust based on your hair’s needs.

4. How long should I leave Joico Purple Shampoo on my hair?
Leave the shampoo on for 1-3 minutes to allow the pigments to work their magic. Rinse thoroughly afterward.

5. Can I use Joico Purple Shampoo on dyed hair?
Yes, Joico Purple Shampoo can be used on dyed hair, but it may affect the color intensity. It is advisable to consult with your hair colorist for personalized recommendations.

6. Is Joico Purple Shampoo sulfate-free?
Yes, Joico Purple Shampoo is formulated without sulfates, ensuring a gentle and non-stripping cleanse.

7. Can I use Joico Purple Shampoo on natural brunettes?
While Joico Purple Shampoo is primarily designed for blondes and grays, natural brunettes can also benefit from its color correcting properties. However, it may not be as effective in canceling out warm tones in darker hair.

8. How long does it take to see results with Joico Purple Shampoo?
Results may vary depending on the initial brassiness and hair condition. However, many users notice a significant improvement in tone after just a few uses.

9. Can I use Joico Purple Shampoo with other hair care products?
Yes, Joico Purple Shampoo can be used in conjunction with other hair care products. However, it is recommended to follow up with a hydrating conditioner to maintain the hair’s moisture balance.

10. Does Joico Purple Shampoo have any side effects?
Joico Purple Shampoo is generally safe for use, but like any hair care product, it is possible to experience sensitivity or allergic reactions. It is advisable to perform a patch test before full application.

11. Can I use Joico Purple Shampoo on colored hair extensions?
Yes, Joico Purple Shampoo can be used on colored hair extensions. However, it is recommended to consult the guidelines provided by the extension manufacturer.

12. Will Joico Purple Shampoo remove all brassiness in one wash?
Deep-rooted brassiness may require multiple uses for optimal results. Consistency is key to gradually eliminate brassiness.

13. Can men use Joico Purple Shampoo?
Yes, Joico Purple Shampoo can be used by anyone, regardless of gender. Its color-correcting abilities benefit anyone with blondes or gray hair.

14. Will Joico Purple Shampoo make my hair dry or brittle?
No, Joico Purple Shampoo is formulated to nourish and hydrate the hair while retaining its color-correcting properties.

15. Can I leave Joico Purple Shampoo on longer for better results?
It is not advised to leave Joico Purple Shampoo on longer than the recommended time, as it may result in an over-deposit of purple pigments.

16. Can Joico Purple Shampoo be used on chemically treated hair?
Yes, Joico Purple Shampoo is safe to use on chemically treated hair, including relaxed or permed hair.

17. How can I prevent purple stains on my hands while using Joico Purple Shampoo?
To prevent purple stains on your hands, it is recommended to wear gloves while applying the shampoo.

18. Can Joico Purple Shampoo be used on colored hair that’s turning brassy?
Yes, Joico Purple Shampoo can be used on colored hair to prevent or correct brassiness.

19. Can I use Joico Purple Shampoo on my bleached hair only?
Joico Purple Shampoo is suitable for both bleached and naturally gray hair, as it helps maintain the cool-toned shades.

20. Is Joico Purple Shampoo tested on animals?
No, Joico is a cruelty-free brand and does not conduct animal testing.

In conclusion, Joico Purple Shampoo owes its effectiveness to the complementary color theory and carefully chosen ingredients that neutralize brassiness. Regular use and proper application will help achieve and maintain desired cool-toned shades for blonde and gray hair. Remember to consult with professionals for personalized recommendations and enjoy the benefits of Joico Purple Shampoo’s science-backed formulas.